Happy Tissues
Brand development and strategy for a challenger tissue brand, aiming to break into an inertia-led market. Began with just the name.
- Brand ideation
- Strategy
- Copywriting & tone of voice
- Packaging
- Art direction & social
Creative strategist in London, working across brand ideation, strategy and copywriting. First Class in History of Art from Cambridge. Founded a 28K-follower vintage business at 16.
Download CV ↓Say hello ↓Creative strategist in London, working across brand ideation, strategy and copywriting. First Class in History of Art from Cambridge. Founded a 28K-follower vintage business at 16.
Olivia Bruce
Creative Strategist — London
At Vovi Studio, London
Creative Strategist — 2026 · Projects 01–03
Brand development and strategy for a challenger tissue brand, aiming to break into an inertia-led market. Began with just the name.
Brand development and build-out for a LEGO resale store in Brooklyn, across two routes.
“Your money counts.” We built out the entire visual identity for a values-led investing app: wordmark, type, illustration, product and campaign.
At Mythos Makers, London
Cultural Marketing Lead — 2025–26 · Project 04
Campaigns for a creative agency built on culture, content, creators and community, from the first pitch to the final cut.
“trying hard to not be performatively interested in anything but I also have a pixie cut and bleached eyebrows”